diff --git a/store/app.py b/store/app.py
index 5bf68c62..ac1fb8ca 100644
--- a/store/app.py
+++ b/store/app.py
@@ -346,7 +346,7 @@ Description: {description}
         url = f"https://github.com/YunoHost/apps/pull/{pr.number}"
 
         successmsg = _(
-            "Your proposed app has succesfully been submitted. It must now be validated by the YunoHost team. You can track progress here: %(url)s",
+            "Your proposed app has succesfully been submitted. It must now be validated by the YunoHost team. You can track progress here: <a href='%(url)s'>%(url)s</a>",
             url=url,
         )
         return render_template(
diff --git a/store/templates/wishlist_add.html b/store/templates/wishlist_add.html
index 5c66e9cc..df02d59c 100644
--- a/store/templates/wishlist_add.html
+++ b/store/templates/wishlist_add.html
@@ -16,7 +16,7 @@
     <div role="alert" class="rounded-md border-s-4 border-green-500 bg-green-50 p-4 my-5">
       <p class="mt-2 text-sm text-green-700 font-bold">
         <i class="fa fa-thumbs-up fa-fw" aria-hidden="true"></i>
-        {{ successmsg }}
+        {{ successmsg | safe }}
       </p>
     </div>
     {% else %}